Content marketing can cost up to 62% less than traditional marketing mediums. Additionally, it can generate almost three times as many leads, making content marketing one of the most cost-effective and efficient ways to promote your business. The wonderful thing about content marketing is that there are so many possibilities: blog posts, infographics, videos, social media, and much more.
The endless options can be overwhelming for business owners. Many aren’t sure which types of content are best for their brand and audience. What works for one company may not work for another, which is where we come in. Company name will help you find a strategy that works for you.
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It’s critical for your site to have well-written copy because it should be evergreen. Outstanding website content is engaging, informative, attracts leads, and is search optimized.
Copy for product descriptions needs to be detailed enough to accurately paint a picture of your merchandise. It also must be persuasive enough to convince shoppers of its value and how/why it’s different from what your competitors offer.
Blogging is one of the best forms of content. Regularly posting informative, entertaining blog articles can make you a trustworthy and reliable resource for your clients and prospects. Blogging also can help establish you as a thought-leader in your industry.
Sending press releases to media outlets is a great way to get your company name out there, publicize your latest news and accomplishments, and impress and attract a greater audience. You can also use press releases as content to post on other channels, like social media accounts or your website.
People receive tons of emails each day, which is why you need to optimize yours for success. A personalized message, convincing call-to-action, targeted email list, and the right formatting and content can help yield better results. We can also help measure results to see which email campaigns are most successful.
The Snap In Media team has a multifaceted skill set and can create content for any channel and any need. We know how to express your brand’s voice, tell your story, and create content that will resonate with your clients and prospects.
Content marketing is not a one-time campaign. To yield results, it needs to be consistent and ongoing. Our team is prepared to take over your content creation to reduce your workload and alleviate stress.
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